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Being a New Yorker, jetBlue is one of my go-to airlines. They run a great operation out of JFK, and they go to most of the places I need to be. I also took them up on their Virgin America point match promotion earlier this year, so I’ve amassed a stash of points over the years. Periodically, I’ll get e-mails to buy jetBlue points, and I haven’t ever taken advantage of it, but an e-mail I got today made me seriously stop and consider it.
Through tomorrow (Thursday 12/22) you can buy JetBlue points with up to 70% bonus
If I buy 30,000 points (the most you can buy in a calendar year), I’d get an additional 21,000 points, all for ~$887 (taxes included). This is where math is your friend. 51,000 points for $887 is 1.7 cents a points, and most people value jetBlue points at 1-1.4 cents, so this is not a price at which I would speculatively buy jetBlue points.
(SEE ALSO: Was jetBlue’s Holiday Promotion a Lump of Coal?)
My recommendation would be to avoid this opportunity if you also received this e-mail, unless you need to top up your balance in order to make a redemption. I’m thinking of heading to San Francisco in May for vacation–do I spend 20,000 points for economy or 82,000 points for their premium Mint service? My wallet says cheap and my heart says luxury!
If you’re going to buy points, where are you planning on going? Let us know below!
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Dan Miller travels with his wife and 6 (SIX!) children. He loves to help families travel for free / cheap, especially larger families. If you are looking for help, drop him an email at 
I love JetBlue and they are my go-to airline as well, but no I don’t think it makes sense to buy points. You won’t come out ahead.
Definitely not going to buy! Not a good ratio and I don’t happen to have a spare $887 kicking around either haha